Sauna Market Report: Industry Players, Innovations, and Forecasts
Saunas have quietly moved from niche wellness ritual to mainstream lifestyle investment. What was once associated mostly with Nordic culture is now showing up in suburban backyards, boutique gyms, and five-star hotel spas around the world. The numbers back up the shift, and if you're in the wellness, hospitality, or home-improvement space, this is a market worth paying close attention to....